Common Formats and Types of Information Products

There are many types of information products.local training seminars.
It's important to know that you can take oneSeminars: Seminars are usually conducted in
product and transform it into multiple informationperson. If you love public speaking, you should
products. For example, you could write a 30-50consider hosting seminars. Once you've created
page document and create an eBook. Next, youyour content, you could rent hotel "banquet
could read it aloud and record it onto a cd, orrooms" and provide training. You would charge a
MP3.cover cost for attendance. And you could sell
You could also take that same information andadditional products and services to your
create a video, a seminar, an email training series,attendees. It's important to know that webinars
a special report or just about anything else. Listedare becoming quite popular. Therefore, you could
below are some of the different types ofhost your seminar online, in a webinar format.
information products. All are easy to create.Books: If you enjoy writing, you could write a
Some are more profitable than others.eBooks: Anbook and self publish it. The reason I don't
eBook is simply a digital book that can berecommend traditional publishing is because your
downloaded onto someone's computer. To createchances of getting published are slim. In addition, it
an eBook, you type a Microsoft Word documentcould take a couple years to get your book
and convert it into a PDF document. Most eBookspublished. And traditional book publishing isn't all
are between 40-60 pages. Once you have athat profitable. You might get $1 per book sale.
finished eBook, you can create your own coverTherefore, I believe you should self publish your
or have someone else do it. Finally, you can sellown book. That way, you control the process.
your eBook on your website. When customersAnd, you will make $5-$10 profit per book, or
make a purchase, they are given a specialmore.
download link. It's that simple!Special Reports: These are one of my favorite
CDs / DVDs: If you are interested in creating cdsformats for information products. A special report
or DVD's, you can make a nice profit. To getis usually a 5-20 page document. It's very specific
started, you could take your finished eBook andinformation. For example, you could create a
read it aloud. While you are reading, you canreport about how to lose 10lbs in 10 days. Once
record your message on a digitial voice recorder.you typed up the information, you would convert
Once you are finished recording, you can edit theit to PDF format and sell it on your website. Most
recording with editing software. Once you have asuccessful infopreneurs give away free reports
final product, you can have cd's printed by findingon their website, in exchange for the visitors
a service online. Or you could simply burn cds onname, email and contact information.
your computer when someone places an order.Websites: This is another great option. If you are
DVDs work the same way. It's important toproficient at creating websites, you could sell
know that cds and dvds have a huge markup."pre-packaged" websites to different industries.
Your manufacturing cost should be betweenYou could also help people create their own
$1-$2 each. You should sell the items for 10 to 20websites (for a fee of course). You could also
times the manufacturing cost.write eBooks or reports about how to create a
Training Courses: Training Courses are a greatwebsite.
way to make extra money in this industry. StartIn summary, there are many types of
by picking a topic and then creating your material.information products. In my opinion, it's always
I recommend creating a manual first. Once you'vebest to start with an eBook because you can
created your material, you can convert it intoconvert it into many other formats. The secret
multiple formats. For instance, you can teach theto success is to start with one format until you
information in a webinar. You could charge $10 tohave a quality product that people want to
attend the webinar. You could also sell the manualpurchase. Once your product starts selling, you
on your website as an "eBook" or special report.should create other formats.
Finally, if you enjoy public speaking, you could host